Adwords Dynamic Search Ads
Are you running an Adwords campaign for a client that has hundreds, thousands or even hundreds of thousands of products and pages? Do you find that your account gets a little out of hand trying to deal...
View ArticleShould You Bid on Brand with Paid Search Campaigns?
When bidding on search terms, be it using Adwords, Adsense or any other platform, is it necessary to bid on your brand name? This is a question that has a lot of debate around it, usually with paid...
View ArticleInformation Now: The Evolution of Search and SEO (Infographic)
Google processed around 10 000 search queries every day when it launched back in ’98. Quaint, right? By 2012 this number had increased to 100 billion – that’s 38 000 queries per second and a total of...
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